National Equal Pay Day | April 12th

With 75% of our customers being women as well as one of our founders, this cause is something we felt compelled to be part of so we teamed up with reputable grassroots organization AAUW to bring about change. Closing the gender pay gap is just one of the bigger issues around empowering women and girls to become great leaders and role models. Help us make a difference to fix what is broken.

It takes women more than 15 months to earn what a man makes in 12 months.* The gender pay gap is not a myth, it's math.

Make a difference and donate to AAUW.

*According to the US Census Bureau

2 Responses

Teresa Boss
Teresa Boss

June 23, 2016

Hey Trish,
Thanks for your comment and I’m happy to report that we have been working to switch our box packaging and are now rolling out our hard paper based box at store level from June 1st. This box can be recycled and is more eco friendly. We appreciate your feedback!


April 17, 2016

I just bought my first Tokyobay watch and I love it….. but the packaging seems excessive. Especially the hard plastic box the watch came in that will be in a landfill for eternity – or long after me and the watch. Ditch the plastic box and spend that money instead on salary increases and/or bonuses for all the fab women that work for then company!

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TOKYObay Time Well Spent